Evidence deans can review
Case studies from learning programmes
University examples, implementation context, outcomes, and participant feedback from Business Heroes programmes and workshops across multiple markets.
Where it was used
Universities and innovation hubs, with location and class context.
How it was deployed
Workshop, 6-week journey, or classroom setup details so your team can compare fit.
What changed
Reported learning gains and participant feedback, with clear context for each student group.
Hong Kong
HKUST Entrepreneurship Center
A 6-week Business Heroes programme with HKUST students delivered a 64% gain in business decision confidence, with 100% of participants rating the simulation more effective than traditional methods.
+64%
Decision Confidence
100%
More Effective
4.5/5
Would Recommend
Abu Dhabi, UAE
Khalifa University
A 6-week programme at one of the UAE's top-ranked universities delivered a 100% gain in marketing effectiveness and 54% improvement in cost analysis - with every participant rating the simulation more effective than a traditional lecture.
+100%
Marketing Skills
+47%
Business Confidence
100%
More Effective Than Lecture
Sharjah, UAE
University of Sharjah
A diverse group of 23 university participants achieved a 61% improvement in product-market fit understanding, with 92% choosing to keep playing the simulation in their spare time.
+61%
Product-Market Fit
92%
Play Voluntarily
100%
Would Recommend
More examples
Evidence across different learner contexts
The strongest signal for a programme head is transferability: business majors, engineers, founders, and coding students can all use the same decision-based learning core.
Hong Kong
HKUST Entrepreneurship Center Programme
A 6-week Business Heroes programme with HKUST students delivered a 64% gain in business decision confidence, with 100% of participants rating the simulation more effective than traditional methods.
Read case study →Abu Dhabi, UAE
Khalifa University 6-Week Programme
A 6-week programme at one of the UAE's top-ranked universities delivered a 100% gain in marketing effectiveness and 54% improvement in cost analysis - with every participant rating the simulation more effective than a traditional lecture.
Read case study →Sharjah, UAE
University of Sharjah
A diverse group of 23 university participants achieved a 61% improvement in product-market fit understanding, with 92% choosing to keep playing the simulation in their spare time.
Read case study →
Abu Dhabi, UAE
42 Abu Dhabi 6-Week Programme
Coding students with zero business training doubled their understanding of market sizing and improved marketing skills by 86% over a 6-week programme.
Read case study →
Sharjah, UAE
Sheraa x Business Heroes
A 2.5-hour workshop with 22 STEM founders delivered a 42% improvement in pricing strategy, a Net Promoter Score of +53, and 88% demand for a multi-session programme.
Read case study →
Cambridge, UK
Hills Road Sixth Form College Workshop
Year 12 students in Cambridge discovered how challenging business decisions can be - 82% found the simulation more enjoyable than traditional learning, and 65% wanted to keep playing outside of class.
Read case study →Review the fit for your programme
Bring your programme lead, teaching and learning team, or quality lead. We will walk through implementation fit, evidence outputs, and rollout plan.