Business Heroes | Entrepreneurship Journey
The business simulation for young founders.
Give your child a company to run, not another lesson to watch.
They make pricing, staffing, marketing, and growth decisions, see the results, and work out what to do next.
One-time purchase. No subscription.
Inside Business Heroes
They learn business by doing business.
No long video lessons. Every part of the journey gives the student a decision to make and a result to understand.
01
Make the call
Choose the price, product, people, and plan.
02
See the consequence
Watch customers, cash, and profit respond.
03
Improve the next move
Use the result and built-in guidance to adjust.
Student evidence
Young people enjoy learning this way.
82%
82% found Business Heroes more enjoyable than other learning methods.
Measured after a workshop with 23 Year 12 students at Hills Road Sixth Form College in Cambridge, UK.
76%
Would recommend it
65%
Wanted to keep playing
What they practise
Skills that matter beyond the game.
01
Think commercially
Connect customers, pricing, marketing, and operations instead of treating them as separate school topics.
02
Get comfortable with the numbers
Use revenue, cost, cash, and profit to understand what the company needs next.
03
Own the next decision
When a strategy underperforms, work out why, make a change, and learn from the result.
The offer
One clear offer. No subscription.
One student gets the complete Entrepreneurship Journey, the Business Heroes simulation, digital guidance, and a completion certificate.
Before you start
Designed for ages 12-18. Allow 2-3 focused hours per week and use a Windows or Mac computer that can install the desktop app.
One student
Business Heroes: Entrepreneurship Journey
USD 149
One-time purchase
- Six-week self-paced journey
- Business Heroes desktop simulation
- Built-in decision guidance
- Onboarding and completion certificate
Your country-specific price and currency are shown before payment.
01
Pay securely
Complete the protected Stripe checkout.
02
Add your child
After payment, add your child with their name and email.
03
Start playing
Follow the onboarding and download guidance.
By continuing, you agree to the program terms.
Parent FAQ
The short version of what you need to know.
Is this a class or a game?
It is a structured entrepreneurship journey built around the Business Heroes simulation. The game provides the company and the consequences; the journey provides the learning sequence.
When can my child start?
Start anytime after onboarding. There is no timetable to manage, and the self-paced journey fits around school and family commitments.
What computer do we need?
Business Heroes is a downloadable desktop application for Windows and macOS. It does not run on Chromebooks, tablets, or phones.
What happens after payment?
After payment, add your child with their name and email. We create or reuse the guardian account, activate access, and send the onboarding and download instructions.
What will my child take away?
They finish with a record of their decisions, a practical understanding of how business areas affect one another, and a completion certificate.